Those of you who follow me may have seen a whole host of posts recently where I’m using the hashtag #HumanBrochure. The reason being: I am one! In Canberra’s 101st year, ACT Tourism put out the call for social media-savvy Canberrans to be part of a huge campaign.
101 Canberrans have been chosen based on the quality of their content, and reach. Some of us are across many social media platforms, including blogs, and others just one or two. We got to nominate one of four available groups: Food & Wine (my group!), Adventure, Family Fun and Arts and Culture.
Throughout the months of May and June, ACT Tourism has organised a whole host of ‘discovery events’, where some of Canberra’s best is revealed to us. In many cases we get to go behind the scenes. Armed with this knowledge, at the end of October we get to invite two interstate guests and one Canberra local for a weekend spent how we choose, but with one special, niche event (still to be revealed!).
In amongst all these excellent discovery events, each group gets a whole day devoted to exploring the region around their theme. Food & Wine was first up – all we’d been told is that the day was starting with coffee, and ending with cocktails and entertainment. The rest was a surprise!
In The Taratory 